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Specialist Literature

“Focal Research knew how to translate what we wanted to say into the right language for this sector.”

Social Housing Reviews
First launched in 1995, this annual publication provides clients with the opportunity to reach the social housing sector with the most relevant news about their products or services. Written to focus on a ‘hot topic’, each Review Brochure is then distributed every September, as a personally addressed copy, to key social housing personnel, including Local Authorities, Housing Associations and builders/contractors throughout the UK.

Social Housing Bulletins
These are sent by email every month to provide sales leads, personnel changes, legislation/funding changes and lists of transfers etc.

Education Bulletin

In addition, we also provide an Education Bulletin detailing the latest programme news and individual scheme details on major Local Education Funding Initiatives and Further and Higher Education projects. The Bulletin is emailed each month and is fully integrated into our Education database.

Specialist Literature Services
Specialist literature can be produced for any type of client selling into the housing, general building, or public sector and is personally addressed by Julie Adkin, Chief Executive. The process generally involves:-

Hold a discussion, at no cost, regarding your products/services and your experiences to date. Review your current literature and agree possible focuses required.
Time taken for us to decide which approach to use. Draft ideas and costs. Produce mock up regarding style, content, etc. for your perusal.
If you wish to proceed we will calculate fully the costs for the design, production and printing (if printing required).
Action stations – write copy and produce second stage mock up.
Produce artwork and after your approval print the literature for you.